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News

39 posts in this category

Circulated news from brands.

THE RAYY

The ingenious development of two students meets attractive design and playfulness in the jewellery of the new Swiss brand THE RAYY. In the last week of June, I let myself marvel at the design and the optical phenomena applied to project a secret message at their pop-up store in Geneva.

ELKA watches

After managing products from development to launching and logistics for 20+ years at well-known watchmaking companies, Hakim El Kadiri has kickstarted his own, the community financed brand Elka watch. The campaign with the first 2 models is on during June 2022.

‘That’s what a drop makes’

Maurice Lacroix presented bright and funky watches, the AIKON #tide line. Moreover its concept contributes to making the oceans a little cleaner, thanks to a revolutionary technology that converts discarded plastic waste into watches. 

Ressence Type 1 Squared X

Ressence celebrates its 10th anniversary with the Collection X – four watches, released throughout the last months, each is limited to 40 pieces and shares the main dark olive-green colour-theme. Now here is the latest one, the Type 1 Squared X.


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