
One of the first lessons I learnt in the Middle East was to accept the fact that here destiny shapes the future. Therefore, in contrast to the Swiss and German expos, where schedules are announced months prior to the event, it did not come as a...

Uncomplicate complications – Entrée
Looking at watches purely from the aspect of their purpose, they are meant to measure time. On the next level, when you think of them as a fashion item and accessory, they become a messenger of self-expression, matching your clothes or mood. As...

Diplomatic mission
Nowadays you can buy anything practically anywhere. A few years ago in the middle of a trip through the jungle in Bali we met local youths selling Coke, and mineral water. In Tasmania we set off in a small fishing boat to look around the island,...
Loupio-cite #2
“Anyone who lives within their means suffers from a lack of imagination.”
– Oscar Wilde (Irish writer and poet, 16 October 1854 – 30 November 1900)

Heart art
At the beginning of the 19th century, Éduard Bovet, a man from Switzerland discovered the Chinese market for himself with his reliable artisan watches. He soon became very popular; the Bovet name has become a synonym for the watch in China. At the...

Delicacy from SIHH 2013, Part 3
Cartier has been participating at the Salon International de la Haute Horlogerie every year since 1991 and is one of the five founding members. True to tradition, the brand’s presence is very impressive, an exhibition and the press launches are...

Delicacy from SIHH 2013, Part 2
Van Cleef and Arpels The fairy-tale white-purple-pink world of the Van Cleef and Arpels stall fit beautifully with the watches that the brand showcased at the SIHH; flowers, butterflies, kites framed the beautiful timepieces on show. The elegant...

Delicacy from SIHH 2013, Part 1
Perhaps only Cartier’s snow leopard did not feel the cold in Geneva between 21-25 January, when the Salon International de la Haute Horlogerie was held for the 23rd time at the Palexpo Hall. The rather ordinary building showed an entirely different...

GTE – Luxury underground, Part 1
For me creativity is not necessary creating something radically new but combining existing things for a new purpose no one has really thought of before. The story of the Bâtiment des Forces Motrices – the venue of the Geneva Time Exhibition...
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