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"Better a diamond with a flaw than a pebble without." - Confucius

This spring the Watches and Wonders 2023 Geneva opens its doors to the public and launches ‘In the City’ concept program.

In 2023 the Watches and Wonders event is back to Switzerland from 27 March to 2 April. The first days are reserved for business visitors, while the general public is expected on 1 and 2 April (online ticketing opens on 1 February at noon CET on the watchesandwonders.com site). 

In total, nearly 50 Maisons and watch manufacturers will be exhibiting their wonders in Geneva.

Visitors at the Watches and Wonders Geneva around the Rolex booth in 2022

Beside discovering watch novelties, you will have the chance to listen to and learn from the professionals. An extensive programme of talks has been specially organised for the general public too on 1 and 2 April. Around six talks and discussion panels will be held each day in the Auditorium. Renowned experts and speakers have been lined up to analyse watch trends, explain what makes a watch valuable, or how to start a vintage watch collection. Topical subjects will also be discussed, such as the metaverse, NFTs, blockchain and circularity.

The future of watchmaking has a dedicated area at the event – the LAB exhibits innovation and new technologies, driven by projects from the exhibiting Maisons which are looking to introduce the future into the heart of watch movements.

‘In the City’ – Watches and Wonders

For the first time this year, Watches and Wonders will also take place ‘In the City’. The major watch boutiques on Rue du Rhône and Rues Basses will open their doors in order to unveil special designs, ornate pieces and rare watch complications. Each of the participating brands’ stores has planned specific activities to welcome visitors and showcase their exceptional creations and pieces, their craftsmanship and their know-how.

The Patek Philippe Museum houses one of the world’s most prestigious watch collections. During Watches and Wonders it offers visits in the museum on Tuesday and Thursday (4 to 6pm) and Saturday (10am to 12pm). You can also discover Geneva’s historical watchmaking landmarks via guided tours in the city centre.

An evening of festivities

On March 30 from 5 to 9 pm Watches and Wonders will be taking over the Rue Basses, from the Pont de la Machine to the Place Longemalle, passing by the major watch brand boutiques and stores in Rue du Rhône. The program includes entertainment with music and food but also a conference, entitled ‘Geneva, Switzerland and watchmaking’. See details here.

Visitors arrive during the first day of the Watches and Wonders Geneva,(FONDATION DE LA HAUTE HORLOGERIE/KEYSTONE/Cyril Zingaro)

Source: press release. Photo credits: Watches and Wonders. Loupiosity.com
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