“Better a diamond with a flaw than a pebble without.” – Confucius

The world goes to Basel

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With no exaggeration, Baselworld is the most grandiose annual exhibition of the jewellery and watch sector with a great past. In 2013, the show will inaugurate the freshly completed new 220 metre-long hall complex, which provides more than half of the 141.000 square metre showfloor. Organizers expect more than 100.000 visitors from 100 countries, 3.300 journalists have registered (including me) and the number of exhibitors has increased to 1.815.

Just as at GTE and SIHH earlier this year, I will post from the event venue every day on www.facebook.com/loupiosity, followed by articles, interviews, and interesting stories later on at loupiosity.com.

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